AMOA ARTHOUSE 5X7 DRAWS ILLUSTRIOUS CROWD FOR ANNUAL FUNDRAISER
By Rob Giardinelli Photography by Live Box Photography
On a recent beautiful night, over 500 of Austin’s most creative dynamos flowed in like a bottle of fine 1893 Veuve Clicquot into the Jones Center a party that is truly unique to Austin – part hipster, part socialite, part artist, part community activist for AMOA-Arthouse’s annual 5×7 Splurge’s see and be scene event.
As VIP’s ascended the stairs to the second floor of the Jones Center, they were treated to over a thousand pieces of 5×7 art. Yes, over a thousand. As guests mingled about the crowd discussing their favorite pieces of art to later tag for purchase, they sipped on cocktails donated by Tito’s Vodka, Pedernales Cellars, Independence Brewing Company and Karma Tequila, as well as enjoying tasty passed nibbles donated by Ranch 616, Trace, Bissingers and The Driskill Hotel while DJ Dan Gentile spun tunes to keep the crowd artfully inspired.
Then, at 8:30PM sharp, the whistle blew and art aficionados grabbed the tag of their favorite work of art and pay a flat fee for each piece – $100 for AMOA-Arthouse members and $150 for non-AMOA-Arthouse members. What gives 5×7 that added jolt of suspense and sophistication? It’s a mystery because you do not know who the artist is because they sign the back of the pieces, which guests cannot see before purchase. As guests shrieked with delight over grabbing the tag and thereby getting their favorite work of art, chances are they were thinking about next year and inventive pieces they might find then.